Services

The foundation of a successful flower and plant department

At K. Penning B.V., we help retail organizations across Western Europe with everything related to flowers and plants – From competitive sourcing to logistics and in-store presentation. You decide how much support you need. Some clients rely on us for a specific part of the process, while others prefer our full-service solution.

Whatever you choose, one thing is always the same: we make sure your flowers and plants look fresh, attractive, and ready for sale every day.

Sourcing & sales support
Distribution & logistics
Full service

Sourcing & sales support

In addition to sourcing flowers and plants for various clients, we also serve as a mediator for large-volume purchases. This allows you to buy directly from nurseries and growers without unnecessary links in the chain. We ensure an efficient and cost-effective sourcing process and advise you on creating a strong and distinctive range of floriculture products.

As your supplier, we support you in various ways to help maximize flower and plant sales in your stores.

Added value for flowers and plants

Complete your floral and plant displays with stylish pots, ceramic vases and packaging materials such as foils, sleeves, bows, ribbons, and cards. These products are available in a wide range of colors, shapes, and sizes.

We can create the most attractive combinations and final products for you or design an entire product line on your behalf. Looking for original pot-and-plant combinations for your store? We deliver unique and distinctive creations.

Of course, we also offer a carefully curated selection of innovative and distinctive flower and plant concepts introduced by growers.

In doing so, we closely follow the latest trends and respond quickly to seasons, the themes, and holidays,

Distribution & logistics

Flowers and plants are fresh products, which means fast and reliable logistics are essential. We guarantee an efficient and carefully organized process that covers purchasing, processing, and distribution.

We also coordinate the entire supply chain, from grower to store shelf. Products are transported overnight to the correct location, ensuring they are ready for sale in-store the next morning.

Thanks to our efficient logistics network and short communication lines, we can respond quickly and flexibly to promotions, weather conditions, and changes in demand.

This ensures your stores always have a fresh, attractive, and perfectly balanced product range.

Full service

You can choose to outsource all or part of your flower and plant department to us. We supply stores with fresh and seasonal flowers and plants as part of our daily operations. 

Our experienced local store teams maintain the shelves and create attractive, well-presented displays. They also monitor the presentation quality of flowers and plants and act as a direct point of contact for customers in-store.

Prefer working with your own staff? We can develop a carefully designed shelf plan along with a tailored support program for your team. As your supplier, we also continuously monitor product sales, allowing you to make timely adjustments and optimize turnover.

Curious about what we can do for you?

Would you like to present flowers and plants with the look and quality of a professional florist, without the complexity? Or are you looking for targeted support in purchasing, logistics, or marketing?